AN OPPORTUNITY TO CHANGE YOUR LIFE

and the lives of others

MAKE AN IMPACT WITH YOUR BUSINESS

Now is the time to make a difference through business ownership with a Discover Strength Boutique Fitness franchise.



Owning a Discover Strength Franchise is different.

Young man working out at Discover Strength

NOT SUBJECT TO FAD OR FASHION.

Fitness concepts come and go because they tend to base their methodology on trends and market-driven fads. Because Discover Strength’s methodology is based upon the preponderance of peer-reviewed research, it will always be the more efficient, safest and effective way to strength train.

LOW CAPITAL REQUIRED.

We will guide you as you select and build out your own Discover Strength studio: Streamlined prototypes range from 1,600 to 2,200 square feet. A concept that can work in a variety of shopping centers and other lifestyle-centric locations. No locker rooms, treadmills, showers, or pools. The Discover Strength model offers an incredible value proposition by producing higher revenue per square foot than the vast majority of retail, restaurant, and fitness business models.

Weight training at Discover Strength
Training at Discover Strength

LOW CAPITAL REQUIRED.

We will guide you as you select and build out your own Discover Strength studio: Streamlined prototypes range from 1,600 to 2,200 square feet. A concept that can work in a variety of shopping centers and other lifestyle-centric locations. No locker rooms, treadmills, showers, or pools. The Discover Strength model offers an incredible value proposition by producing higher revenue per square foot than the vast majority of retail, restaurant, and fitness business models.

Discover Strength trainer with a client

EOS IMPLEMENTATION.

Throughout the entire Discover Strength organization, teams are utilizing The Entrepreneurial Operating System (EOS).

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Productive meetings staff actually enjoy.
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Quarterly goals that everyone is a part of to get the team aligned with the annual goal and the vision.
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Quarterly one-to-one meetings with your direct reports for employee engagement.
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Quarterly one-to-one meetings with your direct reports for employee engagement.
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Clear and simple marketing plan.
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Tools for you to be an effective leader and manager.

THERE IS NO TIME LIKE THE PRESENT TO ENTER INTO THE BOUTIQUE FITNESS INDUSTRY

The U.S. leads all other countries in markets in fitness club memberships and revenue — a $32.3 billion industry.

Why choose a Discover Strength boutique fitness franchise?

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A niche within the immense fitness industry. Within the huge fitness marketplace, boutique fitness franchises have grown consistently and exponentially since 2010.

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An easily accessible target client base. Thirty-five percent (35%) of baby boomers exercise. The fastest growing segment of the fitness population consists of individuals over 50 years old. These are our clients and we serve them well.

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Loyal target market. Discover Strength’s Net Promoter Score (NPS) is at 90 which is the highest possible score. “The International Health, Racquet & Sports Club Association announced that the benchmark for the North American health club industry is 39.
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No seasonality. Discover Strength’s revenue does not wax and wane due to seasonality.

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Exclusive sourcing and pricing for medical grade exercise equipment.

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The strategic niche of personal strength training with optimized revenue potential per unit of time, coupled with low capital requirements relative to the rest of the industry, means that the Discover Strength boutique fitness franchise model offers an incredible value proposition.

Women weight training at Discover Strength